Why Successful Digital Transformation Isn’t About Tech
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Think of the phrase “digital transformation” and you’ll be hard-pressed not to consider it as something innately technical. What if we said that while IT is an obvious part of…

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Is Your Company Culture Holding Up Your Digital Transformation?
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The race is on for companies large and small to digitally transform. Yet despite the sense of urgency felt in boardrooms and IT departments across the globe, studies reveal a…

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Why Digital Transformation Projects Go Wrong
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Digital transformation is touted to be one of the biggest considerations for businesses, with $1.3 trillion investment being forecasted globally by 2018. Across organisations of all sizes and industries, people…

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UX Is Key To Mobile In Digital Transformation
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With anyone who’s anyone in the business world thinking about digital transformation, mobile is one of those key inescapable elements. Organisations large and small are hashing out ideas for mobile…

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UX and Digital Transformation: Why You Need to Tackle Both
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Rather than focussing on the competition or trends within their industry, leading businesses are looking to user experience as a key to successful digital transformation. It’s no coincidence that this comes…

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Why Businesses Should Start Blending Digital with Physical
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Digital has certainly held the spotlight when it comes to innovative design in recent decades. But a major shift is occurring as brands are looking towards blending physical products with…

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Behind the Buzzword: What Digital Transformation Really Means
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It’s not far from most business leader’s lips these days, but what does digital transformation really mean? You’d be forgiven for thinking that digital transformation is one project, but in…

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Why You Need to Think About UX in Digital Transformation
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From a business perspective, adapting to meet change isn’t a new concept. Being able to operate agilely to meet current expectations and beat competitors is part and parcel of running…

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How To Reduce Shopping Basket Abandonment
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It’s the most frustrating part of owning an E-commerce site. When you’re getting the customers to your site, and they get right up to the shopping cart stage, and then…

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What Can Digital Businesses Learn From The Big Disruptors?
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In recent years we’ve not only seen some major transformations in the way we shop online – but also how we go about our daily lives. From zipping from one…

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